Transforming good businesses into great companies.

Making an Effort in an Effortless World

The unfortunate (fortunate?) effect of the millennial generation on the workplace.
"Nothing worth having was ever achieved without effort." - Theodore Roosevelt In a time when a reality star has become the president of the United States of America, it's good t…

How Irrational Optimism Impacts the Success of Your Business in a Positive Way

A study around how attitude and personality factor into a successful business practice.
A business can fail for a number of reasons. Not enough capital, not enough market share, poor marketing, weak product, etc. One of the most important ingredients to success is th…